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Mobile loyalty – a necessity, not an accessory

Embracing mobile is crucial to win over customers and increase their loyalty. With over 40% of the world’s population owning a smartphone, and 84% in Australia, according to Deloitte; we use our devices more than ever - including for interacting with businesses.

The future of retail digitization and Artificial Intelligence (AI) in retail

The retail industry is among one of the industries that are most affected by digital transformation, giving rise to experimentation of better ways to respond to changing shopper expectations. In response to the shift, there has been a substantial growth in the availability of digital signage to...

Do you want to lead the retail revolution?

It is common knowledge that the retail industry is in the full grip of a digital revolution thanks to the internet. With more people connecting to the internet every day and more communities embedding it into their culture, it is driving an unstoppable retail transformation from which there will...

Tech trends in customer experience

Retail is no longer about just making sales, it’s about making life-long customers. Analysts predict [1] that over the next five years, customer experience will overtake price and product as the number one brand differentiator. Emerging technology is creating innovative, unique and interesting...

Retail disruptors: speed, customer experience and differentiation bring the winning competitive edge

Disruptive technologies are reshaping the retail landscape and many retailers are eager to adapt. But one force will remain constant as retail evolves: The customer is at the centre of everything. Unlocking insight into customers’ preferences, shopping habits and fulfilment needs will be key to...

Privileged account security never goes out of style

In April, hackers breached the Point of Sale (PoS) systems of iconic New York department stores Saks Fifth Avenue and Lord & Taylor – which are both owned by Hudson’s Bay Company. This latest cyber-attack against a major retailer resulted in the potential compromise of millions of payment cards.

Leveling the playingfield

Data and analytics have long been an edge for online retailers over their bricks-and-mortar counter-parts. Shoppers have been astonishingly happy to part with data online if they get something valuable in return. Amazon’s recommendation engine drives sales growth by applying algorithms to...

Seamless shopping experiences with real-time stock visibility

Retailers lose sales every day when customers walk into store and find the item they are looking for is not available. This happens 60% of the time, and they leave disappointed in the brand and with their shopping experience. If you don’t believe it, let us paint you a picture.

The retail app chasm between Millennial's and Baby Boomers

There’s no doubt that mobile apps are on the rise, particularly in retail environments where traditional brick and mortar stores are searching for new ways to connect with consumers and compete for a piece of the retail pie. In fact, according to Deloitte’s 2017 Australian Mobile Consumer...

Digital Transformation contributing $45 billion to Australia's GDP by 2021

Digital transformation will add an estimated $45 billion to Australia’s GDP by 2021, and increase its growth rate by 0.5% annually, according to a new study recently released by Microsoft[1].

Google’s Digital Garage empowers all

The new Google Digital Garage in Manchester is part of an initiative announced by Google to help 100,000 people in the UK enhance their retail career by offering free digital skills in more than 200 towns and cities. Designed by creative agency Dalziel & Pow and delivered in partnership with...

Five ways digital transformation can improve employee engagement

Today’s employees are digital first. They expect collaboration, flexibility, energy, purpose and inclusion. Employees are motivated by recognition, rewards and competition. But are workplaces keeping up? Recent research shows that 70% of business transformations fail due to a lack of employee...

Technology is creating a faster, more intuitive and data driven retail sector

It is easy for retail businesses to view the rise of digital engagement as a threat to traditional retail, but it is just as important that retailers also see the opportunities it brings. Digital engagement is an opportunity to capitalise on your customer's love of all things electronic, to...

A new augmented reality experience

Following the successful launch of their online store earlier this month, fashion retailer ZARA are not quite finished with disrupting retail sphere, with a pioneering in-store concept launching today.

2018 retail technology trends

As consumer expectations continue to rise in a fast-changing retail environment, retailers are seeking new ways to succeed. With the pace of innovation increasing, we anticipate retailers will double down on technology deployments in the year ahead.

Why RFID technology is the key to a successful omni-channel strategy

Following Christmas, the New Year’s sales and a busy back-to-school period, many stores have taken stock of their inventory with varying levels of accuracy.  For omni-channel retailers, where inventory is spread across multiple store locations, warehouses and distribution centres, the...

Innovating in-store

Dubbed the training of tomorrow’s workforce, the possibilities of using Virtual Reality (VR) to educate staff are expanding at a rapid rate. As the benefits of mixed reality and Augmented Reality (AR) are increasingly becoming more available to organisations, the ability to create effective and...

Five vital email marketing tips to boost the digital retail experience

Nowadays, thanks to the wonders of the internet and things like free next-day delivery, more and more people are choosing to shop online, even more so than shopping in-store. At the end of the day, who wants to venture to the shops in the rain to pay more for products and stand in queues when...

Technology to accelerate retail in 2030

Robotics, automation and increasing focus on customer experience are some of the trends expected to transform the retail industry and the way consumers shop in the future.

Can you speak data?

Stating we live in the age of data is like saying water is wet – we all know this. Customers are increasingly providing brands with data about themselves without any hesitation but there is still a large problem with many brands not using this freely provided data effectively. There are some...

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