MEMBER LOGIN ERMS PORTAL
ARA Australian Retailers Association
ARA Australian Retailers Association
  • ABOUT
    ABOUT
    • About Us
    • Our History
    • Advisory Committees
    • Council
    • Leadership Team
    • Strategic Partners
    • Registered Training Organisation
  • JOIN THE ARA
  • SERVICES
    SERVICES
    • Advocacy & Policy
    • Employment Relations Advice
    • Human Resources (ERMS) Portal 
    • Legal Assistance
    • Tenancy Advice
    • Training & Education
    • Member Benefits Program
    • ARA Insurance
    • ARA Talent Registry
  • TRAINING
    TRAINING
    • Retail Ready Training
    • Career Upskilling
    • Leadership Training
    • Business Solutions
    • Industry Projects
    • Hire Talented Staff
    • Financial Literacy Education Program
  • RESOURCES
    RESOURCES
    • ARA Retail Review Report 2022
    • Business support
    • Covid-19 Resource Hub
    • Diversity, Equality & Inclusion
    • Media
    • News & Insights
    • Podcasts
    • Research Hub
    • Sustainability
  • EVENTS
    EVENTS
    • Upcoming Events
    • OnDemand Recordings
    • First Responders Day 2022
    • ARA Gala No.1
    • ARA Leaders Forum 2023
  • Contact Us
    Access our Covid-19 resource hub for up-to-date state and territory restrictions
    back to Retail News & Insights
    Australian Retailers Association
    Australian Retailers Association

    Coca-cola supporting Australian bushfire recovery

    • Thursday 16 January 2020
    Bushfire Updates

    The Coca-Cola Foundation, Coca-Cola Australia and Coca-Cola Amatil announce a further bushfire emergency relief package.

    It follows the immediate support of water and other beverages already distributed to those fighting and affected by the fires.

    The funds will go directly toward helping fire-affected communities recover from the crisis and include items such as food, water, bedding and medical supplies for displaced families, free drinks, and financial assistance for shopkeepers in fire zones.

    Coca-Cola’s support includes:

    • AU $1 million from The Coca-Cola Foundation for The Salvation Army’s immediate disaster relief efforts in fire-affected communities
    • Plus $250,000 from Coca-Cola Australia for the NSW Rural Fire Service, the Country Fire Authority Victoria, and the South Australian Country Fire Service Foundation
    • Plus up to $375,000 from Coca-Cola Amatil in the form of employee matched giving to all registered charities, donated beverages and financial support for small business customers impacted in fire-affected zones

    In addition, limited-edition Share a Coke with the Firies cans have been created to donate exclusively to fire fighters and other volunteers as an expression of thanks.

    The 375ml cans will not be available for sale. They will be distributed to volunteer fire organisations and in fire-affected communities.

    Coca-Cola Australia President, Vamsi Mohan Thati, said: “We wanted to express our gratitude and heartfelt thanks to all the firies and volunteers on the frontlines of this national crisis. We are humbled by their courage and resilience as the bushfire tragedy continues to unfold here in Australia.

    “We know it is far from over and we remain committed to doing our part for as long as it takes for local communities and our customers to make a full recovery.

    “We are proud that The Coca-Cola Foundation has donated $1 million to The Salvation Army in Australia to provide immediate emergency assistance including meals, water and medical supplies to those who need it most.”

    Alongside cash donations and free beverages, Coca-Cola Amatil will also establish a financial support package for the 2,118 small business customers it has in areas affected by the fires.

    Managing Director of Coca-Cola Amatil Australia, Mr Peter West, said small business customer assistance could include direct financial support, extended credit terms or additional product.

    “Many of our small business customers are at the heart of devastated regional communities and some have lost everything,” Mr West said.

    “Others are without power and have lost both local and tourism income. This includes stores like the Mallacoota Bakery in East Gippsland, which is thankfully still standing but has no power and limited road access. It also includes Fuel East Lynne near Ulladulla, which was first surrounded by fire in early December and is still suffering from reduced customer trade.

    “As a business, our customers are part of our family and we’re keen to help them out as the recovery effort continues. That’s why this package of business support is important alongside the assistance we’re providing to communities and first responders.

    “We will also continue to donate bottled water and other beverages to where it is most needed.”

    Over the past few months, Coca-Cola Amatil with Coca-Cola Australia have donated over 280,000 bottles of much-needed water and Powerade via Foodbank Australia and the Australian Defence Force to assist those who are on the ground in fire-affected areas.

    Both Coca-Cola Amatil and Coca-Cola Australia have volunteer firefighters and Defence Reserves who continue to be assisted with paid leave and personal support.  Employee donations to bushfire related charity campaigns will also be matched.

    Coca-Cola Australia: Adam Bell 0448 302 533 or Adam.bell@coca-cola.com

    Coca-Cola Amatil: Patrick Low 0447 121 838 or Patrick.low@ccamatil.com

     

    SHARE THIS ARTICLE
    • Facebook
    • Twitter
    • Linkedin
    back to Retail News & Insights

    FURTHER READING

    Retail Voice CEO Message: 18 May 2022
    Paul Zahra

    Retail Voice CEO Message: 18 May 2022

    The Federal Election is just three days away and the ARA has been keeping a close track of the policy announcements of the major parties.

    READ MORE
    Three benefits digital identity can offer retailers
    Mastercard

    Three benefits digital identity can offer retailers

    Every day, thousands of Australians need to prove eligibility or verify their identity to carry out everyday transactions and interactions. Whether...

    READ MORE
    Think you’ve got the green box ticked? Think again
    Retail Directions

    Think you’ve got the green box ticked? Think again

    Consumers are becoming increasingly in-tune with the environmental impacts of their buying habits.  

    READ MORE
    LOAD MORE

    Sign up for ARA newsletters

    Strategic Partners

    • Afterpay white logo-1
    • Amex-logo-2
    • Deloitte-1
    • Fabric-logo-2
    • Hitch Advisory - Logo - white-2
    • mastercard-logo-white-2
    • QUT_SQUARE_MONO_REV-2
    • Rest-logo
    • Salesforce-1

    Partners

    • 1200px-Amazon_Web_Services_Logo_edited_edited
    • good360 logo
    • Meta_lockup_mono_white_RGB-1
    • mst marguee_edited_edited_edited
    • Officeworks_Logo_White_RGB
    • RM

    Supporters

    • NRF-logp
    • Australian-CCI-logo
    • Associations-forum-logo
    • FIRA-logo-1280x500 (1)_edited
    • GS1_Australia_Full-Transparency_White_827x436

    About

    • About
    • Member Benefits
    • Membership Application
    • Membership Terms & Conditions
    • Privacy Policy
    • Code of Ethics
    • ARA COVIDSafe Retail Plan

    Training

    • RTO Policies & Procedures
    • Compliance
    • Nationally Recognised Training Officer

    Contact us

    phone-icon.png

    1300 368 041

    envelope-icon.png

    info@retail.org.au

    place-icon.png

    Level 1,  112 Wellington Pde

    East Melbourne 3002

    Join our community

    The ARA acknowledges the Traditional Owners of the land on which we work, learn and live. We pay our respects to their elders past and present, and also recognise Australia’s First Nations’ peoples as Australia’s first traders with a sophisticated network of trading paths that have facilitated the exchange of goods, knowledge and culture for millennia

    Copyright Australian Retailers Association 2021

    ALREADY AN ARA MEMBER?

    Login to view member-only content:

    Login

    NOT AN ARA MEMBER YET?

    Join us today to access ARA member-only content and events.

    Register Now