Easter trading hours 2021

BY Australian Retailers Association
31 March 2021

Restricted trading hours apply to some states and territories this Easter trading period, subject to business location, size, and classification. 

It is important to understand each state's rules and regulations depending on what category your business falls into.

Below is a brief overview of the state-by-state trading hour restrictions for the Easter period.

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Communicating your opening hours with customers 

It’s a good idea to promote your Easter trading hours to ensure customer satisfaction during this time. Communication is key. Here are our tips:

  • Google Business Listing
  • Your website
  • A dedicated social media post
  • Add Easter trading hours to your social media ‘About’ content
  • Add to eDMs, newsletters and other digital communications (such as click-and-collect notifications)
  • SMS notifications (such as click and collect communications)
  • Store front door signage and at POS
  • Catalogues or pamphlets
  • Keep your staff up to date because customers will likely ask them 
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ABOUT THE AUTHOR

Australian Retailers Association

Founded in 1903, the Australian Retailers Association (ARA) is Australia’s largest retail association representing Australia’s $320 billion sector, which employs more than 1.3 million people. As the retail industry’s peak representative body, the ARA works to ensure retail success by informing, protecting, advocating, educating, and saving money for its 7,500 independent and national retail members throughout Australia. For more information, visit www.retail.org.au or call 1300 368 041.

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