Free Facebook tools to build your digital skills

BY Australian Retailers Association
12 August 2020

Taking advantage of ways to upgrade your digital marketing knowledge has never been more important. Check out some free tools from one of our major partners, Facebook. The resources are focussed on helping small business to build digital skills.

Facebook programs are predominantly national, so no matter which state you're in, you can take part in their many free online resources that are squarely focussed on helping small business to up-skill in the digital space.

  • Facebook Blueprint – free online learning, with self-paced courses and resources. There are plenty of courses on here for both Facebook and Instagram.
  • The Boost with Facebook Australia Facebook Group  – is a place for small business owners to connect and learn.
  • They recently ran a Live Q&A with Canva, based on ongoing feedback from small business that creative can be a barrier and the need for creative tools and tips. It's a goody.
  • Facebook recently profiled four Aussies businesses who pivoted, using digital. One of these is Ceramiques in Elsternwick, VIC. You'll love these inspiring stories.


New call-to-action


Australian Retailers Association

Founded in 1903, the Australian Retailers Association (ARA) is Australia’s largest retail association representing Australia’s $320 billion sector, which employs more than 1.3 million people. As the retail industry’s peak representative body, the ARA works to ensure retail success by informing, protecting, advocating, educating, and saving money for its 7,500 independent and national retail members throughout Australia. For more information, visit or call 1300 368 041.

Become a Retail Insider

Join 11,000+ Australian Retailers